Website creation and web copywriting to finally get seen
DAFT is a two-person web studio. Maxime builds fast, polished websites you’ll be proud of. Marielle writes copy that gets read (and found). You’re great at what you do. We’re here to make sure everyone sees it.
Free quote · Based in France, we work remotely with clients everywhere.
They trusted us with their website or content
What we do
Four services, two experts, zero jargon
Website creation
Showcase website, redesign or maintenance: we build fast, mobile-friendly websites designed for SEO from launch day. And you stay in control to edit them yourself.
Responsive · SEO · Tailor-made
SEO and AI copywriting
SEO audits, keyword research, blog posts and optimised pages: we write content that climbs on Google and gets picked up by AI assistants.
Content integration
An article, a video, an announcement to publish? We put your content online across all your channels: website, social media, newsletter, YouTube, podcast, right through to push notifications.
Multichannel · Layout · Publishing
Drone filming
What about AI?
AI writes fast. We make sure it writes right.
Anyone can use ChatGPT or Claude. But a tool doesn’t replace expertise. Knowing what’s right, what’s missing and what rings false is what makes the difference. When we use AI, the work before and after still matters most: understanding, framing and checking.
Upfront research
Keywords, your customers’ questions, competitor analysis: we lay the groundwork before writing, so the content truly answers what people search for on Google.
Custom skills
We teach AI to write like you with skills: custom instructions that capture your tone, your vocabulary and your rules. And we refine them over time for ever more accurate results.
Human proofreading
Our work
A few projects we're proud of
Content integration
Vinci Energies
Layout of web content and blog posts for a large group, on tight deadlines.
SEO copywriting
TrainMe
Blog posts and web pages on workplace wellbeing and sport: content that makes the competition sweat on Google.
Website creation
Ecov
A website explaining everyday carpooling to local officials and commuters alike. Two audiences, one site, and zero traffic jams in the navigation.
Our method
How we work, in 4 steps
We get to know each other
You fill in the form, then we talk about your project, your goals and your customers. Promise: we ask the right questions before we talk tech.
We make a proposal
A clear quote and an action plan suited to your project: a mock-up for a website or an editorial calendar for your content. Nothing starts without your green light.
We build
Maxime builds the site, Marielle writes the copy, and everything is optimised for SEO. You follow the progress without ever drowning in jargon.
We launch (and raise a glass)
Launch, handover and final tweaks: your project is ready to live its life. All that’s left is to celebrate. And we’re never far away.
Their words, not ours
“Very attentive to our requests, relevant suggestions, all with a smile.”
Xavier · Yapad’Couac · showcase website
“Deadlines were always met and the work is very well done.”
Flavia · HEC · magazine integration
“Reliable, flexible, enthusiastic professionals who grasp my requests in a flash.”
Magali · Vibre Magazine · SEO copywriting
The studio
DAFT is the two of us
A developer and a copywriter, the same people from quote to launch. You always know who you’re talking to.
Maxime
Web developer
Website creation, performance and automation. Translates tech jargon into human language, at no extra cost.
Marielle
SEO copywriter
Why “Daft”? It means “a bit silly”. We own the name, not the delays.
Your questions, our answers
How much does a website or a web copywriting project cost?
Every project is priced with a free quote after a first conversation. No one-size-fits-all package: you only pay for what you need, whether it's a showcase website, a redesign or blog posts.
How long does it take to build a website?
It depends on the size of the project: number of pages, content to write, features. We share a detailed schedule with the quote.
Do you use AI?
Yes, as a tool that saves us time on certain tasks. But strategy, writing and approval are always down to us.
Will I be able to edit my website myself?
Yes. We deliver a website that's easy to use. Don't worry, we show you how to update it at handover.
Is SEO included in the website build?
Yes, SEO is built in from the design stage: optimised loading times, responsive design, a smooth user journey. To go further, we can even write your SEO content.
Can you make my website visible on ChatGPT and AI assistants?
We optimise your content so that it is understood and picked up by Google and by AI alike; that's what's called GEO. Nobody can guarantee a citation, but we put every chance on your side.
Do you do website redesigns?
Yes. If your website is slow, dated or hard to find on Google, we rebuild it from A to Z. And if it already ranks well for some searches, we make sure you don't lose that ground.
Do you work remotely?
Yes, we work with clients all over France and even abroad.